Marketing & Social Media Coordinator (School of English)

In this role, you will work closely with all Odd Arts staff to ensure that our work is effectively represented across digital platforms. Your primary focus will be to enhance Odd Arts’ online presence, raise our profile, and engage new and existing audiences. You’ll help to share our story, highlight the impact of our projects, and create compelling content that reflects our commitment to creativity and social change.

This role is ideal for students with a passion for social media, storytelling, and community engagement. You’ll gain valuable experience in developing and implementing marketing strategies, crafting impactful campaigns, and collaborating with a diverse team. This is a unique opportunity to contribute to Odd Arts’ mission and make a tangible difference in how we connect with communities locally and beyond.

Job Purpose:

The Marketing and Social Media Coordinator will play a pivotal role in raising Odd Arts’ profile, engaging diverse audiences, and driving impactful fundraising campaigns. This creative and strategic role involves managing all social media platforms, developing compelling content, engaging corporate sponsors, and amplifying the organisation’s stories to grow external engagement and excitement around the brand.

Main Duties and Responsibilities:

• Social Media Management: Create, curate, and manage engaging content across all social media platforms (e.g., Facebook, BlueSky, Instagram, LinkedIn, TikTok) to increase engagement and reach.
• Content Creation: Develop high-quality multimedia content, including graphics, videos, blogs, and newsletters, that tells the Odd Arts story and resonates with key audiences.
• Campaign Implementation: Plan and execute targeted fundraising and awareness campaigns that drive donations, event attendance, and community engagement.
• Corporate Engagement: Develop and nurture relationships with corporate sponsors and partners to secure support for Odd Arts' projects and events.
• Brand Development: Ensure consistent and compelling representation of the Odd Arts brand across all communications, maintaining alignment with organisational values and goals.
• Analytics and Reporting: Monitor, analyse, and report on the performance of marketing initiatives and social media campaigns, providing insights to optimise future efforts.
• Storytelling: Identify, develop, and share impactful stories from Odd Arts' work that highlight the organisation's mission, achievements, and the communities it serves.
• Public Relations: Work to enhance Odd Arts’ visibility by securing media coverage, writing press releases, and building relationships with journalists and influencers.
• Website Maintenance: Update and manage the organisation’s website content to ensure it remains current, engaging, and user-friendly.
• Collaboration: Work closely with other team members, including the Bookings, Administrative, and Project Monitoring & Delivery Coordinators to ensure cohesive messaging and support organisational goals.
• Innovation: Stay up to date with the latest marketing trends, tools, and platforms, bringing fresh ideas to enhance engagement and visibility.
• Event Promotion: Support the promotion of key events, workshops, and performances, ensuring maximum participation and visibility.
•  Administrative Support: Maintain records of marketing activities and manage contact lists for newsletters and campaigns.
  
  

About Odd Arts

Odd Arts uses theatre to challenge inequalities and increase opportunities for people facing the greatest level of discrimination & disadvantage. We work across Education, Community, Health, CPD & Training, Corporate Training, and Criminal Justice sectors, using therapeutic workshops, interactive theatre tours, and social action projects to address radicalisation, violence, mental health, and healthy relationships. Our work is restorative, trauma-informed, and anti-racist, emphasising non-violent communication. Our approach empowers individuals, reduces risks, and fosters well-being, community cohesion, and opportunities for those facing discrimination and disadvantage.

• Studying in the School of English
• An interest in social media, content creation and storytelling
• Some experience of creating content, through study, volunteering, personal projects or paid work
• Good written communication skills, with the ability to write for different audiences
• Confidence using the main social media platforms and tools such as Canva or Adobe Creative Suite
• Good organisation, and the ability to manage your own time and use your initiative.

It would be great if you also have an interest in the arts, theatre, charities or social change, or some experience of press, website updates or email newsletters. No previous marketing job is needed. We are looking for curiosity, creativity and a willingness to learn.